Growth & Content

SEO Keyword Strategy

Map keywords by search intent and volume/difficulty. Rows are Intent (Informational, Navigational, Commercial, Transactional); columns are Difficulty (Low, Medium, High, Extreme).

What this board starts with

Rows — Intent

  • Informational
  • Navigational
  • Commercial
  • Transactional

Columns — Difficulty

  • Low
  • Medium
  • High
  • Extreme

Four examples are included

These are ordinary cards, included so the first board is useful immediately. Edit or delete them like any other card.

  • How two-axis boards work

    Informational × Low

  • Glattice login

    Navigational × Low

  • Best planning board for agents

    Commercial × High

  • Start a product roadmap

    Transactional × Medium

Ask another question later

Swap Difficulty and Intent, or choose another facet for either axis. The cards keep their assigned values and the board lays them out again.

How pivoting works

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Frequently Asked Questions

Map keywords by search intent and volume/difficulty. Rows are Intent (Informational, Navigational, Commercial, Transactional); columns are Difficulty (Low, Medium, High, Extreme).

Yes. Intent and Difficulty can trade places, or you can put another facet on either axis. The same cards are laid out from their existing values.

Yes. Every template is free on every plan, including Free, which allows five boards per space.